IntoAfrica is a private company that intends to provide two tourism services which are tour packages and marketing tourism businesses. Services and products provided by IntoAfrica will initially include pre-arranged tours, custom packages according to clients’ specifications, travel consultation, and making reservations for lodging amongst other related services. On the marketing part, IntoAfrica will create awareness of that business’ services to its customers by its marketing skills from websites development and hosting to social media marketing. IntoAfrica Tours seeks to differentiate itself as the premier adventure travel company in greater Swaziland.
As it grows it will take on people and expand into related markets and services. It will also look for additional leverage by establishing relationships and representations with appropriate strategic allies. It is owned by tourism students and a 100% wholly owned Swaziland firm.
To become the premier provider of vacations and upscale marketing to the tourism industry at an affordable cost. IntOafrica seeks to be recognized as the leading vacation business and marketing company in Africa. Internally we intend to create and nurture a healthy, exuberant, respectful, and enjoyable environment, in which we as entrepreneurs are fairly compensated and encouraged to respect the customer and the quality of the service we intend to provide.
- Continuously provide enjoyable quality excursions/trips on time and on budget.
- Develop enthusiastically satisfied customers all the time.
- Establish a market presence that assures short-term and long-term profitability, growth and success.
- Promote tourism products in Swaziland